For this social media campaign, we designed a comprehensive thirteen-light setup around Parkway Distillery’s bar to create a visually rich and dynamic scene. By individually lighting key elements—the drink, bartender, and background—we added depth, texture, and dimensionality to the scene. The production also incorporated a probe lens and overhead camera rig to capture unique frames.
Business: Parkway Distillery
Production: Marks Media
Director: Dan Barnes
Producer: Megan Snapp
DP/Camera Operator: Bryson Wooden
AC/Camera Operator: Jack Frazier
Grip: Bryson Wooden & Jack Frazier
Editor: Bryson Wooden & Dan Barnes
Camera: Sony FX6 & FX3
Lens: Sony Primes & Zooms / Venus Optics Laowa 24mm f14 Probe Lens
