Phase 2 Coffee Branding Campaign
Business: Phase 2 Coffee
Director/DP: Jack Frazier
Editor: Jack Frazier
Photographer: Jack Frazier
Camera: Sony FX3
Lens: Sony 28-70mm f2.0
For Phase 2, I created a full branding campaign featuring both photos and videos to showcase the coffee cart’s personality, update the website and provide social posts for months to come. This complete digital overhaul gave Phase 2 a visual identity that reflects its market position—setting the standard and establishing authority.
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